Expérience sur apps mobiles : il est temps de repenser les bases
Thomas Butta
Si vous parcourez les conclusions de notre nouveau rapport concernant les différences d’expériences sur apps mobiles, vous découvrirez un résumé…
Butta brings over two decades of marketing leadership and brand positioning expertise that has accelerated growth and established market leadership for several global enterprise SaaS companies. Prior to joining Airship, Butta was CMO at SignalFx, and before that Sprinklr, where he redefined brand value around software observability and customer experience management respectively. Before that, Butta was a consultant in residence for Andreessen Horowitz, where he developed the firm’s points-of-view on market-changing technologies that supported its industry-leading executive briefing program on innovation. His career spans CMO leadership roles at AppNexus, NICE Systems, Parametric Technology Corporation and Red Hat, among others.
Butta serves as a director of YSA.org, a leading global nonprofit that activates young people to solve problems facing their communities. He is an advisor to early-stage companies, a speaker on many podcasts, a guest lecturer to graduate students, and holds a BA in English and Economics from Hamilton College. He completed executive education at Harvard Business School.